Mahindra also introduced its ‘Own-Only’ online retail selling website. To deliver this service it has collaborated with 270 + dealerships and 900 + touchpoints throughout the world. Prospective buyers will use this platform to acquire all Mahindra SUVs including the XUV300 and XUV500. They may also customize their desired model according to version, acceleration, form of fuel, and paint. Mahindra also provides cash incentives for all of its products and other perks. Buyers are often allowed to select their favorite dealership preceded by offers for sale, loan, and insurance.
Additionally, Mahindra also offers all purchasers extended warranty (EW) and roadside assistance (RSA) packages. They are also required to select the (if any) accessory items for their model. The booking number for the KUV100 NXT, Bolero, XUV500, and Scorpio is Rs 5,000, while it is Rs 20,000 and Rs 50,000 for the XUV300 and Alturas G4 respectively. Buyers can also get the vehicle delivered where they prefer.
Commenting on the project, Veejay Nakra, CEO – Automotive Group, Mahindra and Mahindra Ltd., said, “We are pleased today to introduce the ‘Own-Online’ website, India’s most detailed, end-to-end online car ownership solution. With our electronic tools already in effect for pre- and post-purchase, reimagining the process of purchasing a vehicle was a natural next move for us. Recently, internet has become a favored shopping platform across sectors and moving ahead, with electronic car sales expected to gain further momentum. We are able to drive this transition in automotive retail by supplying our customers with other industry-first experiences.
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