Jeep India recently launched, at Rs 68.94 lakh (ex-, pan-), the more extreme Rubicon edition of the already competent Wrangler. Within two weeks of the price announcement, Jeep has revealed that the first shipment of manufactured Rubicons – comprising of 20 units – has already been accounted for. Although deliveries of Wrangler Rubicons ‘ first batch had started on March 15, deliveries of the second batch – which also comprises around 20 units – will begin in May 2020.
Reports inform us that half of the Rubicons ‘ second batch has already been reserved, suggesting just about 10 units are up for grabs. The Wrangler continues to be more successful than anticipated for FCA, with 67 percent of CBU revenues being traced to the off-roader. After its first launch in 2016, Jeep India has retailed 220 Wrangler units (including the third-gen and fourth-gen models)
Unlike the Wrangler Sahara which was launched back in August 2019 as a BS4 standard, the Rubicon has been BS6-compliant since day 1. Both have a 268hp/400Nm, 2.0-liter, four-cylinder turbo-petrol engine and 8-speed automatic while the Rubicon gets an improved variant of the basic Rubicon off-road running equipment – the 4×4 configuration is Jeep’s more sophisticated RockTrac 4×4 all-wheel-drive (AWD) package.
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